Our bodies are meant to get exercise to stay fit and we benefit in multiple ways when we do. The same applies to our minds. Some people neglect the most important part of our body aside from our hearts, THE BRAIN. There are multiple studies proving exercise is essential to our mind the more we age. It is pretty easy to exercise your mind, it just takes some extra effort out of your day. The mind coasts through the day when you perform daily routines…Switch it up! Here are some different exercises you can work on to keep your brain active and healthy. (None of these are video games.)
Math With No Help
Nowadays it is so easy to fall in the trap of everything being oversimplified. This causes our brains to relax a little too much, maybe even just too much. We are so quick to use a calculator for the easiest math problems. Try and solve it in your head, with no calculator, or pen and paper. This will get your brain thinking harder than usual. Ding ding ding! That right there is an exercise!
Righty to Lefty or Lefty to Righty
This one is self explanatory, try using your less dominant hand once in a while. When you wake up and brush your teeth use your other hand. Next time you try to throw a paper ball into the trash can use your other hand. You can even try eating with your opposite hand. Its a change of routine that will exercise different parts of your brain.
Memorize That List
Next time you need to go shopping, take down a mental note of your list. This list can be of anything, you just have to remember it! We get so carried away with writing notes in our phones or on a paper, we hardly take time to actually remember things. Challenge yourself, recite the list an hour later and try your best to remember everything.
Less GPS, Yes Less GPS
Traveling has gotten too easy with the creation of the GPS. Back in my father’s day they traveled off of memory or learning new routes by actually remembering how to get to their destination. Now, we use our GPS for the smallest distances and forget how we got there. If getting to a new destination is a must then use your GPS to save time, but on your way back try getting home without it. You’ll use your brain a whole lot doing so.
Small business’ investment is an important part of a businesses’ growth. It would be foolish to think that just “doing business” will be good enough to grow your business to the height you wish it to be. But how you invest is just as important as actually investing. So how should a business invest their time and money?
Strong online presence:
Your online presence is like your resume. It’s your chance to promote all the best attributes of your company in as many ways as you’d like.
That doesn’t just mean a website. That means Twitter, Facebook, Instagram, Pinterest accounts and just about any other social media platform that serves your business’ goals.
Your online presence reinforces your brand to your audience over multiple platforms. Unity and symmetry across your accounts will help you maintain your image as credible.
Maybe you don’t know how to brand your business on social media. Or, you don’t know how to grow your business into the multi-million-dollar business you want it to be one day.
Maybe you think you know all the skills and steps. But, let’s face it, nothing ever goes as planned, and you will probably still fail at some point along the way.
That’s why mentors and coaches are so important for small businesses to invest in. If you create a relationship with a successful businessperson in the same industry as your small business, they will know all the ups and downs and fails and successes that you can make.
They’ll guide your business to success by picking you back up off your feet and leading you in the right direction.
If you’re running your business, then you already have enough anxieties keeping you up late at night.
An investment in an administrative intern will take away the mundane office tasks that are nothing more than mere time-wasters.
Instead, you can spend your time focused on the business issues that are essential to the prosperity of your business.
This is probably the most beneficial step you can take for the overall triumph of your business. An investment in yourself is an investment in all the activities you are involved in throughout your day.
Taking 10 minutes to meditate in the morning or getting in a 30-minute gym trip after work will have immense benefits on your ability to focus and work efficiently throughout the work week.
Remember when you were younger getting upset over something you put a lot of time into, and your mom would tell you to ‘not put all your eggs in one basket’?
Well, that saying isn’t going anywhere, soon. It’s even important for running your small business. Investing in your business is the only way it will actually grow.
But, if you put all of your focus on one or two aspects of your business, that’s risking disaster. Seriously.
Have you ever noticed no matter how far you get or how many things you have, you’ll always want more? Well, we’re here to express that you should value what you have as much as you value what you are chasing. It is an ongoing cycle that will never end unless you quit chasing what you don’t have and appreciate everything you do.
This brings us to our quote of the day!
“Do not spoil what you have by desiring what you have not; remember that what you now have was once among the things you only hoped for.”- Epicurus
When we spoke about this, there were many insightful takes on it.
When you chase things in life whether it is material things, money, or goals, it is easy to lose sight of what you’ve already garnered and experienced. You will never be truly happy if you are always chasing what is next. Nevertheless, it is important to want more for yourself, but it is even more important to appreciate how far you’ve come and what you do have. There will always be things you don’t have, be happy with what is yours!
You don’t know what you have until you lose it.
Wanting more is normal but it is important to be grateful for what you have. No matter how bad you think you are doing, there is always someone worse off than you are. This shouldn’t take away from what you want but add to the appreciation of you getting what you want.
Live your life appreciating what you have and you will be that much happier! Enjoy the rest of your Tuesday and feel free to share this article with any loved ones who may be taking their lives for granted! Subscribe to our weekly newsletter here!
To stay at the top of your competitors you need to find innovative ways to further grow your success. How we are dealing with this is by introducing new products a business owner like yourself can use to grow your own brand! Read more to see how we are changing supermarket advertising!
Affording innovative ways to advertise your small business in the local community is on the top of our list. This is exactly what we have done with our digital screens. Our state of the art digital screens is a new way for your business to gain exposure in our lane gate program.
Our digital screens place your ad on a high-definition video screen at the front of the store in the checkout lanes. Why wouldn’t you want your small business promoted on a screen that will catch the shopper’s eyes? That’s right, you would! With a synchronized video wall across the front of the store, it will be very hard for the shoppers to not glance at the screen at least twice.
These screens leverage the 41 minutes of in-store time and the 13.1 minutes of screen dwell time. This allows for the shoppers to walk around the store and see your ad at all times, no matter how long they are walking around they will see a different portion of the ad eventually. It presents engaging content and targeted promotional offers as they shop and while they wait to check out.
The world of advertising is always changing, and changing with the times is a must. At inMark, we try our best to stay at the top of the game with new ways to advertise in supermarkets. These digital screens will boost your business’ exposure to the top. Contact us to get your business in a supermarket near you!
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A picture speaks a thousand words, but even that can be too little for the message you want to articulate to your audience. In short, if you wanted to add more words to thousand that a picture already speaks, it may come out cluttered and unappealing to your viewer! As a strategic marketer, how do you get past the confinements of still graphics?
Make them POP!
No wonder more people are transitioning to motion graphics and telling a story through a short video that can speak volumes to your followers.
Tell A Story
Motion graphics have more potential to create a story than a picture can. Being confined to a still picture calls for imagination and interpretation, but a motion graphic can be much more direct about what you want to convey. With 10 seconds of moving pictures, you can fit 10x the amount of words and captivate your audience. With a combination of pictures, videos, and text, you can properly articulate the point of the motion graphic and do so without pressuring your audience or overwhelm them with a 5-minute long video! People just don’t have the attention span to sit and watch full videos, 10 seconds are more than enough!
Show off your skills!
A 10-second video uploaded to Instagram or Facebook will say a lot more and also bring value to your brand. Let your audience know you have a talented team behind you that can create custom content. Your audience will notice when you use a motion graphic because you aren’t just another picture or post on their feed. Woo them with a nicely done short clip, if you need help creating custom content, I only hear great things about inMark’s design team!
Aren’t you more likely to show a friend a video you saw on social media than a regular picture or plain-old text you had to spend 5 minutes reading? I know I send cool and/or funny videos to my group of friends all the time. This is the same potential motion graphics will have on your content. People may take it and repost it on their own pages.
You will also gain more feedback from your audience after watching a video. A picture or text will easily be scrolled past, but watching a 10-second video gives the user more time on your page or post to leave a comment.
Why settle for stagnant when you can have a motion? In short, you have nothing to lose moving towards motion graphics, they’ll catch and keep your audience’s attention! Take advantage of our team and find out how we can create custom content for your business.
“Me” time is the most important time of your day and is crucial to bringing happiness in your stress-filled day. It can be hard to break out of a daily routine, especially when we coast through our days mindlessly. Waking up at the same time every morning, going to work, getting out, and going to sleep can get repetitive. It can make you feel unaccomplished at times, more so, bored with your routine. If you feel this way its time to spice things up and take care of yourself. Mentally or physically whatever it is, the point is to make you feel better. Here are some ways you can make some time to care for yourself.
Don’t be scared to be in your own head. Learning about yourself can help you grow in many ways. Making time to meditate will make your day a bit easier and it has plenty of mental and physical benefits. The hardest part of meditating is finding the time and actually doing it. Now it is up to you if you would like to wake up 15 minutes earlier to start your day with meditation, in the middle of the day during lunch, at the end of the day, or all three.
Find a Hobby
Going through our days mindlessly can get boring and repetitive. The key to brightening your day is finding a time to do something for yourself. Now, this can be anything you enjoy doing. After a long day at work, or completing chores, I enjoy watching the NBA. This gives me something to look forward to at night knowing this my “me time” and it gives me a sense of relief knowing after I get everything done I can relax and watch the artistry in my favorite sport. A hobby can be as simple as collecting stones that look like chips.
There is no better way to work on yourself than actually getting exercise. At times it can be hard to motivate yourself to go to the gym or go for a run. Actually doing so will make you feel a lot better about yourself as you work on your well being. Even if it is difficult to give yourself that pep talk to make it to the gym, you can always do some home workouts. Push-ups before the shower, after waking up, or before going to sleep can be a great start.
Maintain Your Relationships
We often go through life unappreciative of the small things in life. Our family and friends are our biggest supporters and sometimes we forget to appreciate them. A simple text or call sharing your day with each other, or even letting them know your appreciation for them in your life will make your day better and much more meaningful. As well as making them feel good about being your life.
At the end of the day, you are your most important asset. Take care of yourself, mind, body, and soul. Having “me” time in your day will help you find happiness in days that are not going in your favor. Take some of these tips and incorporate into your life however you see fit!
“Life is not about waiting for the storm to pass but learning to dance in the rain.”
True character is built from the ugly we see in our everyday lives. It is how you handle adversity and turn it into a lesson you can live through and pass along.
Contrary to the popular belief that you can wait out a time of crisis in your life, I’m here to say that is called “playing the victim”. What this sounds like is, “Why is this happening to me?”, “Things will get better”, the result? A life lived as a victim of your surroundings and never putting your foot forward to get what you’ve always deserved… True happiness!
Taking control of your life and living as a creator of your own path, rather than a victim of a path given to you, is how you truly experience life.
So how do you learn to “dance in the rain”? I’m going to throw in a hip-hop reference to reiterate that there is always something to gain from a bad experience.
“There is beauty in the struggle”- J Cole.
Everyone struggles in life, no matter your economic status, your ethnicity, or your upbringing. To live your life you NEED struggle, you NEED to overcome challenges, and you NEED to learn from adversity!
Taking the mentality of a creator is how you learn to dance in the rain. Dealing with the hardships that come with life is difficult, and some people can’t handle it all, but the “creator” will live through the struggle and learn how to make it work in their favor.
So today, I ask you to be a creator. Be the creator of your own path that no one will do but yourself! Learn to dance in the rain!
As a business owner/marketer, you need to make sound decisions that benefit your business in the long run. Planning strategically rather than tactically for a short-term gain will put you in a better position to succeed. inMark has the perfect advertising space for people to not only touch your ad once but each time they see it! No wonder more and more business owners are choosing our Brand Bars set in their local supermarkets!
Experience the wonders of our Brand Bars in its totality and become the best-known business in your local community! What we offer with any of our products are repetition, exposure, and precise targetting.
The average shopper doesn’t go to the supermarket only once, they are usually back and forth from their home to the supermarket either getting last minute ingredients, doing their weekly shopping, or buying that one craving that just popped up on their taste buds. Whatever the reason is that gets them to the lane belt will ultimately bring them straight to your ad! Repeated visits guarantee more views for your ad. More views equate to a better campaign.
This is arguably the most important aspect of our Brand Bar. Your ad is consistently exposed to everyone coming out of a supermarket. Strategically placed where everyone will either see it waiting in line or touch the palm of their hand when they pick it up to divide their groceries. An ad that is not seen is a waste of time and money, be sure to be seen with inMark!
You are in the right place strategically, your ad is being seen multiple times a week, but who are you targeting? If your target audience is your local community then there is no place like the local supermarket! People don’t travel more than 2 miles in most communities for a supermarket, it is the most centralized location in most towns. For a small business yearning to be known in their community, this is the location to be advertised in.
As if that’s not enough…
We also afford the opportunity to be advertised EXCLUSIVELY. We believe that a business choosing to advertise with us shouldn’t compete with other businesses in the same field. Choosing inMark will eliminate all worries of being thrown in a magazine or newspaper with hundreds of other ads, or purchasing airtime on a heavily packed TV network. Be the only business, and be the best-known.
So quit waiting around for a better opportunity to come and contact us!
Pro Tips to Hash-tagging
Hash-tagging gets your business’s name in “the know.” In a basic sense, it gives you a further reach, and a further reach means more followers.
For a small company to make a big impact in a community, it needs to keep online content, especially hashtags, local. That doesn’t mean every hashtag needs to include the town or state you’re operating in, but it should definitely be included in at least a few. It’s all about your audience and target market, how they think and where they are.
If your service is lawn care, there’s no point posting “#couch #lion #lamp,” right? What would that do for your business? Absolutely nothing. Again, think about what is relevant to your current audience and the audience you are want to target and attract.
Out of the captions
Hashtags will help you get views, but you also don’t want to annoy the audience you already have. There’s not much worse than a tweet or Instagram post that’s mostly, if not all, hashtags. Use the hashtags strategically. Reply to one of your tweets or comment on your Instagram posts with them, it’s just as effective if not more.
Twitonomy: View the top 10 hashtags of any twitter user. Simply search their twitter handle and discover their frequently used hashtags. Want to know what a successful company in your industry is tweeting? This is an easy way!
Hashtagify.me: Another top 10 hashtag tool but based on a key word. Have a post about #art but not sure what related hashtags to tweet with it? Use Hashtagify.me to find out hashtags related to #art.
Twitter’s tailored trends: One of the most basic and free tools to figuring out what to tweet. The hashtags in the trending section on twitter are based on your location and who you follow. Your audience is key to your business, so knowing what they’re tweeting and care about will help you develop your tweets.
It’s rare for a social media platform to not support hashtags. However, here are four social media sites where hashtags aren’t just supported–they’re used.
Facebook: Facebook is one of the newest social media sites that has added hashtag support. Hashtags link posts to a list of posts, by friends and non-friends, with the same hashtag.
Instagram: You can both link to and search hashtags on Instagram. Both will lead to two groups of Instagram posts with that hashtag in it: Top posts and most recent. It will also show related hashtags on the top of the page, a useful tool if you are stuck on other hashtags to add to your post.
Twitter: The first social media site to implement hashtags into their site. Twitter tracks trending hashtags, are used by journalists, for government updates, and to cover political and entertainment events. Twitter’s use of hashtags is more of a #livefeed. When searching a hashtag, there are three ways to filter the results: all, top, or people you follow.
Pinterest: Pinterest hashtags mark and search for content. Clicking on hashtags in a pin description directs results that contain the same hashtag.
Building team culture is important for everyone in a company. A strong team culture will boost morale and promote a happy workplace from top to bottom. There are a few ways to do so but we are going to zone in on how team sports or activities can grow a company as a whole. Even if some people don’t like sports or might be introverts, here is how you can get everyone to join in and have some fun!
There is no feeling like being a part of something and winning while you are doing so. There are a variety of different games and activities you can play as a team that will be a fun outing for everyone in the office! For those in your group that don’t play sports or can’t, obviously it isn’t a good idea to force them, but have them be a part of the outing by keeping score, or by hanging out on the side with the others that aren’t playing. So here are some games you can try out with your team!
Bowling is not much of a physically demanding game, given that your hips are still working fine, it is a fun game to play with friends, on a date, and with your coworkers. It can be all fun and games or the competitors in your group will have a blast trying to take down the other team. Either way, your team will have fun being together, knocking down pins, grabbing something to drink, and eating some good appetizers.
Shoot your shot!
This one is more physically demanding so take the necessary precautions to have the game be fun for everyone. For the less athletically capable team members have them cheer on the side. And for the less talented, have it be known that it is a friendly competition while setting the proper boundaries to keep from alienating those who can’t keep up. Joining a league to play together or meeting up at a certain time during the week will be a fun outing.
Hit it out the park
Another great game is SOFTBALL. It will be a tad bit difficult for those who never picked up a bat, or pitch an underhand. Nonetheless, it is a great team sport. Your team members who don’t want to join the party can still be cheering on the bleachers! It is perfect for businesses with a lot of team members.